Yesterday was National Book Lovers Day, and on social media it came in like a lamb and went out with a whimper. On twitter, it never made Trending status in the many hours I was on which says a great deal about where everyone’s heads are these days. As expected, facebook and the mainstream media ignored it completely. Why? The answer is a simple one.
Readers a.k.a. thinking people, are dangerous to the rising regime.
“Book Lovers Day is celebrated on August 9 every year. This is an unofficial holiday observed to encourage bibliophiles celebrate reading and literature. People are advised to put away their smartphones and every possible technological distraction and pick up a book to read.” Wikipedia
I did my bit by contributing a half dozen tweets which were repeated on my facebook page that, not surprisingly, ranged from serious to amusing. Most saw no engagement. Yes some genuine book lovers tweeted, as well as some booksellers, but this was an opportunity missed by almost every author, publisher, educator, and library I know and about a million others I don’t.
Conservatively, I estimate I “invested” 1400 hours of my life into Facebook over the past four years which is 500 hours more than it took to produce my book. Let that sink in a moment. I have dwelled on this for some time now. It is because of this significant amount of time that I did not just delete my Facebook account when the final straw arrived. I was close though. For better or worse, there is a legacy we leave behind on Facebook for our “friends”, if not the general public. However, if you posted as I did in a willy-nilly devil-may-care sort of way, you will spend days trying to clean it all up in order to leave a “best of” collection of posts worth scrolling before saying your final farewell. Be prepared for Facebook to “limit” your profile and page(s), a.k.a. putting you in Facebook jail, when you attempt such radical changes.
1) Some people are not who they claim to be.
I am not talking about authors writing under pen names － which is absolutely necessary to avoid harassment － I am talking about people with multiple online personas. Don’t make the mistake of PROJECTING your level of integrity or values, a.k.a. honesty, discretion, and honour onto people you meet. It will bite you every time.
You can protect yourself by using a free deep web search at: pipl.com.
If aliases appear, search each one. If you know multiple locations where they have lived, search each city by each alias. It could take a while to compile all the data, and you should prepare yourself as the results can be nothing less than staggering. Look for, and even search, relatives, known associates, and phone numbers to confirm the site has not made an error. There are pay sites starting from $2.00 that generate a full report including criminal activities. You might want to consider one of these if you are in deep with someone you met online. May your god be kind with what you find.
2) Don’t be naïve.
If you look up naïve in the dictionary, I’m sure you will see my picture there. I viewed joining the author communities on social media as an opportunity to connect with bright, engaging, open-minded seekers of wisdom . . . kindred spirits who would share thoughts as pen pals would, only using modern technology. Overall, nothing could be farther from the truth. Yes, you will encounter a few worthwhile decent types, but in a game where we count followers in the thousands, they represent a minuscule percentage.
3) “Haste makes waste.”
I remember being excited about making “friends” on Facebook when I first started out. So excited in fact, I would send friend requests to anyone who had the words author or writer on their profile. Back then, the prevailing theory suggested the key to success was a numbers game; the one with the biggest following would get a publishing deal. People were actually buying followers 10,000 at a time. I didn’t buy into this. I viewed social media as a popularity contest which does not translate into book sales ─ the equivalent to putting flyers in your neighbor’s mailboxes. I have yet to see data which is convincing enough to see it any other way. If I knew better, I would have cultivated relationships with influencers, readers of my genre, publishers, publicists, agents, reviewers, and bloggers ─ all the people I did not have as “friends” but who might have made a difference to the success achieved by my book. Had I known then what I know now, my friends list would look very different than it does today.
4) Cocaine would have been a better choice.
If you are going to choose an addiction, social media is the worst possible choice. THERE IS NO HIGH, and the more time you spend on social media the less happy you become. Anyone who has read my book, knows I am anti-escapist regardless of whether the high is produced naturally or artificially. Regular cocaine users know the drug has a diminishing return. The high is never as good as the first time they tried it unless they increase the quantity used; and the more they use, the more frequent their cravings become until it affects their lives. Don’t get me wrong, I’m no hypocrite. I let my demons out for an occasional stroll, but I pick my poisons carefully to ensure that none take charge of my life. Social media hooks us on being connected and never being alone. It is dangerous because humans must be alone in order to think, learn, and grow. Social media stagnates the mind and, Facebook at least, seems bent on depressing the populace. Endless distractions thwart creativity and productivity. If you: feel obligated to post on social media; look in regularly for comments on posts; have never turned off Messenger or notifications or your device, then you should pick different poisons for a while until you get a handle on the monkey on your back.
5) I kept my promise.
I used my Facebook profile page as a playground where I could share multiple aspects of my personality. This allowed me a place to vent . . . and vent I did; or more correctly, am continuing to do here in what will become my last post to Facebook. Early on I promised the real me would be on display at all times to my “friends”. The people on my friends list did not get an artificial construct or watered down perfect illusion of who I am. Nope, they got the full Monte, or at least as much Monte as Facebook would allow. My inner bad boy posted what little nudity Facebook community standards would tolerate for two reasons: Firstly, I am a rebel who sees freedoms dying faster than the planet is losing species; and secondly, nothing in the world is more beautiful to me than the female form. I shared my sense of humour as well, even when I knew it might be crossing someone’s line every now and then. I also shared my philosophies, and those from others which resonated within me, in what I now see as a futile effort to awaken the sleeping oblivious sheeple. The proof is in the likes. There were next to none. Recently, I wanted to find out if I was out of Facebook jail so I posted: ‘Somebody, anybody, tell me if you can see me.’ This post got more attention than a year’s worth of meaningful posts, and at the same time, it made a sad statement on the superficiality of the average Facebook user.
6) “Don’t put all your eggs in one basket.”
As an author, I should have divided my time equally between Goodreads, twitter, and Facebook because Goodreads has proven itself to put your books in front of readers, and unlike Facebook, you can reach out to everyone and anyone on twitter. Time is the one thing you can never get more of and it does not allow do-overs. Spend yours wisely.
7) Nazi hamsters! WTF?
Fuckerberg, and the Nazis in the shadows behind him, are using facebook for data collection on each and every one of us, as are most of the major corporations in Silicon Valley. The difference is Facebook knows far more about us than Google, and possibly even the makers of our devices and the companies that supply operating systems as long as they do not breach their published privacy policies which most have already been caught doing. Facebook considers EVERYTHING you share to be their property. This includes Messenger. Yup, your selfies and home-made porn videos are all sitting in a data farm somewhere and you can never truly delete them. They lured us away from My Space with the promise of something better. A promise which was never kept right from the beginning. Their endless adjustments to the algorithm, have severely limited our outreach to readers while they stayed busy categorizing and compartmentalizing us into something reminiscent of a box filled with hamsters where everyone is climbing all over each other. Good luck. I’m out.
8) Let’s see Facebook for what it is: a societal manipulation site.
That doesn’t have the same innocuous ring to it as social media site, does it. In my time on Facebook, I have been appalled by posts in my News Feed ranging from animal cruelty to the shooting of an unarmed man by police, with a far too great number of others in between. Were they fake news as with the Trumpeter’s election campaigners who mysteriously showed up only to disappear shortly after the election? We can never know. What is clear however, is we are affected, influenced, and manipulated by what we see and hear in all forms of media. Worst of all, we become desensitized to atrocious human behavior and I believe this is NO ACCIDENT; but where they are intentionally herding the minds of the sheeple. When three billion users worldwide have been programmed to no longer give a shit about life, the world can easily fall into anarchy. On that day, the frightened sheeple will willingly turn over the last of their freedoms for safety. The single biggest difference between other forms of media and Facebook is there are no restrictions placed on what Facebook is allowed to broadcast. Facebook can do what they want with the get-out-of-jail-free-card of being a social media platform not responsible for the content created by users. There is no Editor In Chief to hold accountable for what is thrust before our eyes. Facebook’s new take on morality is not for me. It shouldn’t be for you either.
9) Some people make it bearable.
If I look at my years on Facebook as I would my life, there are some parallels. I have a few regrets but there was also a great deal of laughter. There were a handful of people who made the time spent on Facebook almost seem worthwhile. I hope they keep in touch. There were also some standouts who stepped up when it really mattered, and they have my deepest gratitude.
10) Facebook is what you make of it.
If you are just an individual who wants to keep tabs on people you already know in the real world, or if you want to find people you have lost touch with, then have at it while being VERY cautious of what you post or message to people. Keep your circle small and be wary of people you have not met in person when they send you a friend request. If you have the misfortune of being a writer who is following conventional wisdom, a.k.a. forced kicking and screaming into the social media spotlight as I was, then things will be tougher. Absorb and retain the previous 1800 words and I will leave you with the immortal words of my favorite Zen master: ‘Mind what you have learned; save you it can.’ – Yoda.