Getting More From Facebook : 20 Useful Tips for Authors and Normal People Too

How to eliminate everything that sucks about facebook.

 

yellow plush toy
Photo by Pixabay on Pexels.com

Choose your “friends” wisely.

If you think someone on facebook must be popular and interesting because they have 5000 friends, think again. Most likely they or their “people” are just too lazy to clean out the dead accounts on their friends list. Lazy might be an overly harsh choice of an adjective as I found out when I took on the monumental task of visiting more than 90% of my 3000 “friends” profiles to see what they were about. It took hours per day for weeks but what I found out and the actions I took would make flakebook entertaining for the first time in my four year battle with it. In all likelihood, these mostly writer types I accuse of being layabouts above, are smart enough not to care too much about social media and only show up for a short time each day to feed the insatiable beast.

person cleaning flush toilet
Photo by rawpixel.com on Pexels.com

Why make the effort to clean it out?

A few months back I was oh so close to deleting my fakebook account completely, but I stopped just short of doing this in favor of re-purposing MY site into an “entertainment channel” for myself and the lucky few “friends” who survived what I now refer to as:

The Cleansing or Friend Pocalypse 2019.

Why did I put MY in upper case letters? The answer is simple really; many of us forget that our facecook account is ours to do with as we please. Authors often feel an obligation to accept friend requests from just about anyone who sends one in the naive hope these people will become readers of our books. Worst of all, you probably think you will hurt someone’s feelings by unfriending them, when in truth, they probably don’t care and may never know.

I dumped just over 2650 “friends” in about three weeks and here is the data I collected:

  1. At least 50% of those were abandoned accounts.
  2. Approximately 50% of the abandoned accounts have been high-jacked.
  3. Sadly, you will find out some people you once engaged in conversation with have passed away.
  4. 5% were deactivated accounts.
  5. Not one person objected via DM to their termination.
  6. Your followers are not related to your friends list.
  7. Post engagement went up.
  8. My news-feed is now full of posts which actually interest me.
people holding banners
Photo by Rosemary Ketchum on Pexels.com

Rant, whine, whinge, complain. . .

Authors in particular love to complain about their posts not being seen or interacted with, and how facelook limits the number of our friends who can see our posts; yet they never consider how this corporate giant is, or should be, motivated to send our posts to our dead “friends” accounts in order to save big on server usage. If there is no interaction on a post, server costs go down. The 7% claimed maximum post reach is quickly cut in half most of the time by your dead accounts, and it is conceivable that some days our posts get shared into the news feeds of nothing but these dead accounts. It’s way easier to blame facenook (I love to every chance I get.) than it is to clean out all the dead accounts YOU FRIENDED. Yes, your “friends” list is your responsibility; ergo, your post reach is a reflection of how well you manage your facetook account.

man wearing black and blue mask costume
Photo by Stephan Müller on Pexels.com

Because I no longer care about the publishing dream we are sold, I have turned “unfriending” into an art form.

Here is my criteria:

Mutual friends with my ex? GONE!
Mostly political posts? GONE!
Mostly religious posts? GONE!
Mostly kids and pets? GONE!
Mostly book promotion? GONE!
Unanswered birthday messages? GONE!
Infrequent posting? GONE!
Over the top patriotism? GONE!
Allowing people to post ads on their wall? GONE!
A whiff of racism? GONE!
Over the top sexism? GONE!
Posting in languages other than English? GONE!
Posting violence? GONE!
Posting animal cruelty even if you are an animal lover. GONE!
Unceasing negativity? GONE!
A lack of engagement: Likes, Comments, and Shares? GONE!

I wasn’t as merciless as the list above might make it seem, although I did relish terminating vocal Trumpeter supporters and old rich white guys whose view of the world is just too f-cked to bear. I must also confess how much I enjoyed unfriending real best-selling authors who I envied for catching a break but who turned out to be boring as shit. In fact, I visited over 90% of the profiles I dumped looking for reasons to keep them. If you made me laugh, made me think, posted something meaningful, or showed yourself to be a caring person with some depth, then you probably made the cut.

person reading the daily fake news newspaper sitting on gray couch
Photo by rawpixel.com on Pexels.com

Where did all these fake or abandoned accounts come from?

In most cases, the author contracted a P.A. or book marketing services company to create and manage their profile and possibly pages, but when the term of the contract was up, these authors found out they did not own the account. From that point forward, the promoters continue to post there from other accounts they create, leaving you to scroll back months or years before you find a post from the author whose page it was. This wreaks of a scam by companies claiming they will get your book in front of hundreds or thousands of readers, when in fact most of us unfollow these accounts as soon as the first ad for sunglasses appears. If you are a budding author, create and manage your own accounts and consider what you may leave behind. Do not allow other people to post to your wall; let them tag you instead.

action adult fast fire
Photo by Pixabay on Pexels.com

There are different levels of cleaning.

A Level 1 Cleaning is just scrolling your friends list and deleting the deactivated accounts. This hour or so will make room for new friends.

A Level 2 Cleaning is the dumping of all the people you unfollowed. Why keep them if you don’t like their posts? This will take a few hours.

A Level 3 Cleaning means going to profiles to see if they are real and active accounts managed by the author. For most of you, this will happen over time as this can represent days of work if you have thousands of friends. Keep notes on where you left off, and keep at it because these accounts are hurting your post reach.

Level 4 is a total reboot. I downsized to create a small but interesting group who entertain me. In the process, I scrapped three pages as well, due primarily to abysmal engagement, but also to eradicate all evidence of my former significant other. I visit these remaining friends profiles when the mood strikes and I’m usually pleasantly surprised with their posts. It’s like having 350 pen pals.

I will leave you with some facebooking 101 tips.

brown wooden mouse trap with cheese bait on top
Photo by Skitterphoto on Pexels.com

Be really careful of the groups you join.

Just sit back and watch what goes on in the group before actively participating. If you see gossip and drama, RUN AWAY!!!

Only some of these are author specific:

  1. “Friend” readers—NOT AUTHORS OR WRITERS (at least not too many)—people who review, blog, promote, and talk books. i.e. members of book clubs.
  2. Activity (posting) and engagement (commenting) is key for both you and anyone you “friend”; otherwise you will never see anyone interesting to check out as a possible new quality “friend”.
  3. “Friend” ONLY people who seem real, who fill out the About Section of their profile, and ideally who show pics of themselves, friends, and family etc. Of course authors writing under a pen name may need an exemption from this rule, but you can get a sense of their legitimacy by the size of their following, their number of mutual friends, and how long they have been around.
  4. NEVER TRUST ANYONE OR ANYTHING YOU SEE on f-ckbook, or anywhere else online for that matter. This is a world of pretenders who, except for a rare few, do not know the first thing about being truthful. Lies and deception rule their pathologies.
  5. UPLOAD content daily to your Author Page. i.e. a good morning meme, and share it to your profile’s wall. This will increase your page reach.
  6. Update your Status daily on your profile, ideally with something amusing or interesting which can be shared publicly. Status updates are seen more than posts you share to your wall.
  7. INVITE people to Like your Author Page. Before long you will have a following who will read the tweets and blogs you send to your page. I made the mistake of creating followers of my public posts from my profile’s wall instead of creating an Author Page right from the start.

Best of luck.

Advertisements

Top 10 Things I Learned In My Years On Facebook or How Many “Friends” Can I Lose In One Post?

FYI: There were 3001 when I posted this. LOL

portrait of beautiful young woman over white background
Photo by Pixabay on Pexels.com

“Live and learn.”

Conservatively, I estimate I “invested” 1400 hours of my life into Facebook over the past four years which is 500 hours more than it took to produce my book. Let that sink in a moment. I have dwelled on this for some time now. It is because of this significant amount of time that I did not just delete my Facebook account when the final straw arrived. I was close though. For better or worse, there is a legacy we leave behind on Facebook for our “friends”, if not the general public. However, if you posted as I did in a willy-nilly devil-may-care sort of way, you will spend days trying to clean it all up in order to leave a “best of” collection of posts worth scrolling before saying your final farewell. Be prepared for Facebook to “limit” your profile and page(s), a.k.a. putting you in Facebook jail, when you attempt such radical changes.

macro shot photography of chameleon
Photo by Egor Kamelev on Pexels.com

1) Some people are not who they claim to be.

I am not talking about authors writing under pen names - which is absolutely necessary to avoid harassment - I am talking about people with multiple online personas. Don’t make the mistake of PROJECTING your level of integrity or values, a.k.a. honesty, discretion, and honour onto people you meet. It will bite you every time.

You can protect yourself by using a free deep web search at: pipl.com.

If aliases appear, search each one. If you know multiple locations where they have lived, search each city by each alias. It could take a while to compile all the data, and you should prepare yourself as the results can be nothing less than staggering. Look for, and even search, relatives, known associates, and phone numbers to confirm the site has not made an error. There are pay sites starting from $2.00 that generate a full report including criminal activities. You might want to consider one of these if you are in deep with someone you met online. May your god be kind with what you find.

yellow tassel
Photo by Pixabay on Pexels.com

2) Don’t be naïve.

If you look up naïve in the dictionary, I’m sure you will see my picture there. I viewed joining the author communities on social media as an opportunity to connect with bright, engaging, open-minded seekers of wisdom . . . kindred spirits who would share thoughts as pen pals would, only using modern technology. Overall, nothing could be farther from the truth. Yes, you will encounter a few worthwhile decent types, but in a game where we count followers in the thousands, they represent a minuscule percentage.

person wearing round silver colored analog watch
Photo by rawpixel.com on Pexels.com

3) “Haste makes waste.”

I remember being excited about making “friends” on Facebook when I first started out. So excited in fact, I would send friend requests to anyone who had the words author or writer on their profile. Back then, the prevailing theory suggested the key to success was a numbers game; the one with the biggest following would get a publishing deal. People were actually buying followers 10,000 at a time. I didn’t buy into this. I viewed social media as a popularity contest which does not translate into book sales ─ the equivalent to putting flyers in your neighbor’s mailboxes. I have yet to see data which is convincing enough to see it any other way. If I knew better, I would have cultivated relationships with influencers, readers of my genre, publishers, publicists, agents, reviewers, and bloggers ─ all the people I did not have as “friends” but who might have made a difference to the success achieved by my book. Had I known then what I know now, my friends list would look very different than it does today.

bakery baking blur close up
Photo by Pixabay on Pexels.com

4) Cocaine would have been a better choice.

If you are going to choose an addiction, social media is the worst possible choice. THERE IS NO HIGH, and the more time you spend on social media the less happy you become. Anyone who has read my book, knows I am anti-escapist regardless of whether the high is produced naturally or artificially. Regular cocaine users know the drug has a diminishing return. The high is never as good as the first time they tried it unless they increase the quantity used; and the more they use, the more frequent their cravings become until it affects their lives. Don’t get me wrong, I’m no hypocrite. I let my demons out for an occasional stroll, but I pick my poisons carefully to ensure that none take charge of my life. Social media hooks us on being connected and never being alone. It is dangerous because humans must be alone in order to think, learn, and grow. Social media stagnates the mind and, Facebook at least, seems bent on depressing the populace. Endless distractions thwart creativity and productivity. If you: feel obligated to post on social media; look in regularly for comments on posts; have never turned off Messenger or notifications or your device, then you should pick different poisons for a while until you get a handle on the monkey on your back.

person holding hands
Photo by rawpixel.com on Pexels.com

5) I kept my promise.

I used my Facebook profile page as a playground where I could share multiple aspects of my personality. This allowed me a place to vent . . . and vent I did; or more correctly, am continuing to do here in what will become my last post to Facebook. Early on I promised the real me would be on display at all times to my “friends”. The people on my friends list did not get an artificial construct or watered down perfect illusion of who I am. Nope, they got the full Monte, or at least as much Monte as Facebook would allow. My inner bad boy posted what little nudity Facebook community standards would tolerate for two reasons: Firstly, I am a rebel who sees freedoms dying faster than the planet is losing species; and secondly, nothing in the world is more beautiful to me than the female form. I shared my sense of humour as well, even when I knew it might be crossing someone’s line every now and then. I also shared my philosophies, and those from others which resonated within me, in what I now see as a futile effort to awaken the sleeping oblivious sheeple. The proof is in the likes. There were next to none. Recently, I wanted to find out if I was out of Facebook jail so I posted: ‘Somebody, anybody, tell me if you can see me.’ This post got more attention than a year’s worth of meaningful posts, and at the same time, it made a sad statement on the superficiality of the average Facebook user.

eggs in tray on white surface
Photo by Daniel Reche on Pexels.com

6) “Don’t put all your eggs in one basket.”

As an author, I should have divided my time equally between Goodreads, twitter, and Facebook because Goodreads has proven itself to put your books in front of readers, and unlike Facebook, you can reach out to everyone and anyone on twitter. Time is the one thing you can never get more of and it does not allow do-overs. Spend yours wisely.

animal mouse wildlife fauna
Photo by Skitterphoto on Pexels.com

7) Nazi hamsters! WTF?

Fuckerberg, and the Nazis in the shadows behind him, are using facebook for data collection on each and every one of us, as are most of the major corporations in Silicon Valley. The difference is Facebook knows far more about us than Google, and possibly even the makers of our devices and the companies that supply operating systems as long as they do not breach their published privacy policies which most have already been caught doing. Facebook considers EVERYTHING you share to be their property. This includes Messenger. Yup, your selfies and home-made porn videos are all sitting in a data farm somewhere and you can never truly delete them. They lured us away from My Space with the promise of something better. A promise which was never kept right from the beginning. Their endless adjustments to the algorithm, have severely limited our outreach to readers while they stayed busy categorizing and compartmentalizing us into something reminiscent of a box filled with hamsters where everyone is climbing all over each other. Good luck. I’m out.

woman using smartphone and laptop near black table
Photo by rawpixel.com on Pexels.com

8) Let’s see Facebook for what it is: a societal manipulation site.

That doesn’t have the same innocuous ring to it as social media site, does it. In my time on Facebook, I have been appalled by posts in my News Feed ranging from animal cruelty to the shooting of an unarmed man by police, with a far too great number of others in between. Were they fake news as with the Trumpeter’s election campaigners who mysteriously showed up only to disappear shortly after the election? We can never know. What is clear however, is we are affected, influenced, and manipulated by what we see and hear in all forms of media. Worst of all, we become desensitized to atrocious human behavior and I believe this is NO ACCIDENT; but where they are intentionally herding the minds of the sheeple. When three billion users worldwide have been programmed to no longer give a shit about life, the world can easily fall into anarchy. On that day, the frightened sheeple will willingly turn over the last of their freedoms for safety. The single biggest difference between other forms of media and Facebook is there are no restrictions placed on what Facebook is allowed to broadcast. Facebook can do what they want with the get-out-of-jail-free-card of being a social media platform not responsible for the content created by users. There is no Editor In Chief to hold accountable for what is thrust before our eyes. Facebook’s new take on morality is not for me. It shouldn’t be for you either.

backlit dawn foggy friendship
Photo by Helena Lopes on Pexels.com

9) Some people make it bearable.

If I look at my years on Facebook as I would my life, there are some parallels. I have a few regrets but there was also a great deal of laughter. There were a handful of people who made the time spent on Facebook almost seem worthwhile. I hope they keep in touch. There were also some standouts who stepped up when it really mattered, and they have my deepest gratitude.

ancient architecture buddhism building
Photo by Pixabay on Pexels.com

10) Facebook is what you make of it.

If you are just an individual who wants to keep tabs on people you already know in the real world, or if you want to find people you have lost touch with, then have at it while being VERY cautious of what you post or message to people. Keep your circle small and be wary of people you have not met in person when they send you a friend request. If you have the misfortune of being a writer who is following conventional wisdom, a.k.a. forced kicking and screaming into the social media spotlight as I was, then things will be tougher. Absorb and retain the previous 1800 words and I will leave you with the immortal words of my favorite Zen master: ‘Mind what you have learned; save you it can.’ – Yoda.

Blog 21: “Shit to avoid doing on Social Media”.

A concept created by Author Angora Shade.

 

Actors are famous; some with millions of LIKES and with FOLLOWERS numbering in the hundreds of thousands on social media sites. Meanwhile the writers that supplied their lines remain mostly unknown.

That is the world that writers live in.

In an often vain attempt to be noticed, Authors are required to have an online presence that includes (at a minimum) the following:

  • Tweeting daily.
  • Updating their Facebook status frequently.
  • Blogging weekly.
  • Maintaining a website.
  • Being an active participant in many organizations and groups.
  • A book trailer on YouTube.

For most, the commitment to social media is over twenty hours per week of a writer’s time, assuming they did not get drawn in- endless surfing. You see writers are inquisitive by nature. We wish to experience new ideas that make us think. We may later write using this new found inspiration. We also want our words to affect others. There is a certain power that we feel when others are moved by our words. It can be a teachable moment.

THIS IS THE TRAP.

We cannot stop ourselves from commenting on interesting posts and we cannot stop surfing for those posts. If we stop, we might miss something that could have changed a life or gone viral. We are like kids begging to stay out later. Surfing social media can become addictive. If you are not careful, you will find yourself unwashed, in three day old underwear, still looking for the next opportunity to contribute. Books do not get written or published that way.

I have made many mistakes in my short time immersed in social media that I will now share.

1) DO NOT OPEN YOUR SITE UNTIL YOU KNOW WHAT YOU ARE DOING. I bombarded my early followers with friend requests over and over again. Bless them for sticking with the newbie.

2) DO NOT ATTEMPT TO ALTER THE THINKING OF OTHERS. I am well known for my anti-substance abuse stance, so in one post I questioned Australia’s idea of legalizing or decriminalizing drugs harder than pot. The group that posted seemed to think that by making these drugs more available it would remove the burden on law enforcement, reduce the backlog in the courts and empty the prisons ultimately saving tax dollars because drug treatments are cheaper. They kind of missed the point that habitual drug users do not wish to be treated. Always one for being philosophical, I suggested that “Mankind makes enough mistakes without being intoxicated.” If it was a jail, I would have been gang raped. Their responses ranged from “Your parents should have used protection.” to “Go f@ck yourself.”

3) DO NOT PRESUME THAT YOUR ON-LINE “FRIENDS” ARE LIKE YOUR REAL-LIFE FRIENDS. I think of writers as well educated thinking people in search of noble things like awareness and understanding. The ones I have associated with in real life have open minds, have journeyed into their inner selves and who freely engage in friendly banter that may include jest. They are witty. They understand and appreciate sarcasm. Recently, an author that I had conversed with several times on-line, posted the results of one of those “Who is (Her Name)?” tests that came back as being perfect in every way imaginable. You are smart, beautiful, sexy, an amazing lover… yada, yada, yada. The photo on her page (if actually her) was of an extraordinarily attractive woman. I was sarcastically questioning this personification of perfection and was almost immediately swarmed by others on the post. I was told that “If I had nothing nice to say, that I should say nothing at all.” I attempted to explain that my comments were a tease but to no avail. The Author told me that “she would be happy to stick her eight inch heels up my ass.” I had run into someone with a “mirror mirror on the wall…” complex who believed her own press. She obviously has some self-esteem issues that manifested in her oversensitivity. Her worshipers- presumably readers, would not allow a non-worshipper to talk to their goddess in that way. None got the joke and that is the moral of the story. The UN-FRIEND button was used on this occasion.

4) DO NOT PLAY DEVIL’S ADVOCATE. Recent world events have polarized many people into “for” and “against” and neither is willing to look at the opposing viewpoint nor are they interested in finding any common ground. It does not seem to matter whether the group is talking politics or religion- there is no give in their stance no matter how inhumane or ridiculous that stance may be. Do not waste your precious time.

5) DO NOT ATTEMPT TO EDUCATE EVEN WHEN IT APPEARS THEY ARE ASKING FOR HELP. Offering up unsolicited advice is never welcomed in the “on-line community”. Despite your “friend” status, you are a stranger and they probably do not know anything about you. When you are asked, you must weigh your words carefully- remembering that people tend to ask for your input to help them be more comfortable with a decision that they have already made. They are looking for peace of mind and not looking for answers that may require them to strike off in a new direction.

6) NEVER ENGAGE IN CONVERSATIONS AFTER MIDNIGHT- ESPECIALLY ON WEEKENDS. People get hammered and go on-line thinking that they are smarter and more communicative when they are in that condition. These are the same people that use liquid bravery to meet others in bars. In either place the results are the same. Incoherence and impaired cognitive function does not make for good conversation. The key to identifying them is by their tangents. I say “The dog is red.” and they come back with “You don’t like dogs that read?” Do yourself a favour and log off right there.

7) DO NOT ENCOURAGE ON-LINE CRUSHES. You do not know if this person is real or an axe murderer serving a life sentence. All you have is a profile that they wrote.

8) DO NOT BELIEVE ANY POST ON THE INTERNET. So far I have seen a city in the clouds, a massive underground ancient city, more blurry UFO’s and apparently there are four different species of aliens that are running everything. Research everything to establish whether what you read is fact or fiction.

9) REMEMBER WHY YOU ARE THERE. For most of us, it is part of the job. Do not let your addiction get the better of you and do not let some fools take the fun out of it for you.

10) IF YOU NEED TO RANT; DO IT IN YOUR BLOG. Your blog readers probably enjoy your personal views but Facebook, Twitter and YouTube should not be used for rants unless they are comedic.

SOCIAL MEDIA IS ABOUT FLUFF.

If you want to be on-line without any grief, simply do the following:

  • Keep things light.
  • Be encouraging.
  • Tell people what they want to hear.
  • Never get involved in controversial posts.
  • Post pretty pictures.

It is not what good friends do, but that is the point.

When you have put in your twenty plus hours a week on social media, sit back, pour yourself a stiff drink and weep for humanity… but for the sake of all that is holy, do not go back on-line.

 

My book:

Ms. Creant: The Wrong Doers!

Life with Women: the long awaited instruction manual.

Talks of relationships, health, life, biology, philosophy, sociology, theology, genetics- even physics as well as HOW EACH OF US MUST ANALYSE OUR RELATIONSHIPS.

 

Go make some friends… ideally in the real world.

E. A.